As Apple keeps innovating, its challengers keep competing like engineers, thinking that advantages in storage capacity or battery life can make silk purses out of ugly, hard-to-use sows’ ears of machines. When people would rather spend more than $130 above list price on eBay for your product than buy someone else’s comparatively priced or cheaper product, you own the category.
These guys — at the WSJ, no less — think Apple may finally have shaken off the FUD: could they be coming into a long overdue renaissance?