What a nifty hack. These hacks are injecting subversive advertisements into torrented movies.
I just saw one in Spiderman 3 – a “meat is murder” message. Struck me as seriously weird being in the middle of the film and I looked up the url displayed on the screen and found ’em.
Apparently, they’ve done it within a ton of torrented films. Talk about cyberpunk.
Quality of experience is something they should be concerned about — unless all they want is our money. If they want fans to enjoy movies, shorts, music, etc. — anything that can be shared via p2p — they should be in front of the pirates, offering a better experience.
But if all they want is our money, well, why bother?