“Jackass of the week” licks his wounds in public

“Technology” “Reporter” Bob Keefe (if that’s his real name) throws himself a pity party over being dubbed Jackass of the Week. My contribution to the thread:

Interesting thread here: I have to concur with the point of “scare quotes” around “journalist” as if one has to have company-provided business cards or something to claim that title. Gruber is a fanboy and would have sneered at the idea of asking that question, I expect, even if a there was a story hanging on it. But that doesn’t mean he’s not a reporter/journalist. In many ways, he produces his reportage without editors, a copy desk, or even the collegiality that staff reporters can use to flesh out a piece. It’s not as easy as it looks.

As for The Question: perhaps it was a good, relevant idea, maybe even a good place to ask it (though I have a hard time believing there is no other way to get an answer, if parsing a non-answer is too hard [think about it: does Apple have any stickers on their hardware?]). But asking it without the framing suggested upthread was just poor from a journalistic standard. Dealing with someone as careful about image as Steve Jobs requires a more clueful approach.

As pointed as Gruber’s award is (with any luck, there will be a new one next week), you earned it fair and square, if not for asking the question but for failing to make it worth answering.

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